Paws in Seats — We Turn Local Dog Owners Into Workshop Attendees WATCH THE 5-MINUTE VIDEO

FOR PREMIUM FAMILY DOG TRAINERS

Stop Selling Dog Training One Phone Call at a Time. Start Letting a Room Full of Owners Experience It First.

The Everywhere Dog Workshop™ gets local owners in the room, lets them experience how you teach, and shows you who’s willing to participate before you spend hours explaining and selling one-to-one.

WE FILL THE WORKSHOP. YOU TEACH IT.

WATCH THE 5-MINUTE VIDEO

Pay Per Event • No Contracts • Full Workshop System Included

Step 1 of 8 — The Old Way: Good Dogs. Hard Real Life.
Step 2 of 8 — The Everywhere Dog Workshop: We Fill The Workshop. You Teach The Room.
Step 3 of 8 — Automations: They Register. We Handle The Follow-Up.
Step 4 of 8 — Live Workshop: Teach Once. Educate Many.
Step 5 of 8 — Paid Next Step: Build Trust First. Then Present The Workshop Only Offer.
Step 6 of 8 — Qualified Evaluation: Only The Right Owners Move To Evaluation.
Step 7 of 8 — Flagship Program: Qualified Owners Start Your Premium Program.
Step 8 of 8 — Bigger Life: Better Clients. Better Dogs. More Life.

THE SHIFT

Shift From Selling One-To-One To Leading The Room

Fill Local Workshops Instead Of Chasing Cold Leads

We run targeted Facebook and Instagram ads to put local dog owners into your workshop.

Instead of: paying for cold lead forms that turn into phone tag, ghosting, and follow-up.

Cold lead forms versus a trainer leading a live dog-training workshop

Let Owners Experience Your Training Before The Sales Call

Teach one-to-many so owners experience your coaching live and understand their role before discussing your flagship program.

Instead of: spending 45 minutes trying to explain your value over the phone.

One-to-one explaining contrasted with leading a dog-training workshop room

See Who Participates Before High-Ticket Enrollment

Watch who shows up, listens, practices, and engages before they move into your evaluation process.

Instead of: discovering after enrollment that the owner expected you to magically “fix” the dog.

Cold prospect contrasted with an owner participating live in dog training

Create A Paid Next Step Before They Leave

Give serious attendees an opportunity to make a paid commitment on-site.

Instead of: hearing “I need to talk to my spouse” and chasing them over text for weeks.

Serious attendees can take the next step before they leave.

Workshop conversation presenting a workshop-only offer to a dog owner

THE PROBLEM

The Problem Isn’t Your Training.
It’s Your Sales Sequence.

Traditional ads force you to build trust one call at a time.

OLD WAY

Old Way: explaining and following up one call at a time

WORKSHOP WAY

Workshop Way: building trust and participation before the next step

Turn cold leads into a live experience where owners can see your coaching, participate, and decide whether they’re ready for the next step.

▶ WATCH THE 5-MINUTE VIDEO

THE COST OF THE OLD WAY

Every Unqualified Consultation Costs Expert Hours You Never Get Back.

Comparison: five one-to-one phone calls consume 2.5 hours while one workshop fills a room of owners.

The workshop moves education and participation earlier—before you invest your best time.

WATCH THE 5-MINUTE VIDEO

WHO THIS IS FOR

Built For Premium Family Dog Trainers Who Coach The Owner Too

GOOD FIT

  • $2K+ premium programs
  • Assessment/evaluation process
  • Facility or workshop space
  • Owner participation matters
  • Capacity for new clients
  • Established training business

NOT A FIT

  • Cheap group classes only
  • Brand-new/unproven program
  • No viable workshop location
  • Owner participation not part of the model
  • Primarily severe aggression / high-risk cases

THE OWNERS WE’RE BUILT TO ATTRACT

They Got The Dog To Take It Everywhere.
Not To Leave It Home.

The workshop is built around owners of young, active family dogs who want more life with their dog—but struggle when real life gets exciting.

What dog owners pictured: real life together
What gets in the way: pulling, jumping, overexcitement, distraction, poor recall, and difficulty settling

Good Dogs. Real-Life Reliability Problems.

CHAOS→TRUST→FREEDOM→MORE LIFE TOGETHER
WATCH THE 5-MINUTE VIDEO

HOW IT WORKS

Launch Your First Local Workshop In 3 Simple Steps

01

Watch The 5-Minute Video

See how the workshop model works, how the paid next-step framework fits in, and what it costs.

02

Plan Your Workshop

Complete a short business profile so we can review your program, capacity, and local territory availability.

03

Fill The Room

We run the local ad campaigns, registration, and reminders.

You secure the space and teach the workshop.

WATCH→PLAN→FILL
WATCH THE 5-MINUTE VIDEO

SYSTEM INCLUDED

The Workshop System Is Already Built

You don’t have to create the funnel, presentation, or event process from scratch.

WE PROVIDE

Facebook + Instagram AdsRegistrationReminder AutomationsWorkshop PresentationRun-Of-ShowPaid Next-Step FrameworkExclusive Event Lead List

WE BRING THE SYSTEM. YOU BRING THE EXPERTISE.

WATCH THE 5-MINUTE VIDEO
The Everywhere Dog Workshop system already built
THE SYSTEM IS ALREADY BUILT.

Concept imagery — not a real Paws in Seats event.

QUESTIONS TRAINERS USUALLY ASK

You’ve Seen What’s Included. Here’s What Most Trainers Want To Know Before Running Their First Workshop.

1. What kind of dog owners does the workshop attract?

The ads are designed to attract owners of young, active family dogs who want their dog to be part of everyday life.

Think owners struggling with:

Pulling • Jumping • Overexcitement • Distractions • Poor Recall • Barking • Trouble Settling

These are owners who want to take their dog on walks, patios, trails, trips, family outings, and more.

2. What kinds of dogs are you targeting?

The workshop is built around family dogs such as:

Golden Retrievers • Labs • Doodles • Poodles • Aussies • Spaniels • Corgis • Beagles • Boxers • Vizslas • Bernese Mountain Dogs • Mixed-Breed Family Dogs

The focus is on good family dogs with real-life reliability problems, not severe behavior-rehabilitation cases.

3. Do I control which dogs can attend?

Yes.

You control your room.

You decide:

  • whether dogs are allowed
  • which dogs can attend
  • how many dogs you want in the room
  • which registrants should come without their dog
  • what screening criteria you want to use
4. What if I don’t want aggressive or high-risk dogs at my event?

You don’t have to accept them.

The workshop is not marketed as an aggression-rehabilitation event.

Your team can screen registrants before the event and decide whether a dog is appropriate to attend in person.

5. Do I get the registrant list before the workshop?

Yes.

You receive the full registrant list, and we strongly recommend calling every registrant before the event.

That gives you a chance to:

  • confirm attendance
  • learn about the dog
  • screen for fit
  • decide whether they should bring the dog
  • answer logistical questions
6. Are the leads exclusive to me?

Yes.

Every lead generated for your workshop is exclusive to your business.

We do not sell or share your registrant list with competing trainers.

7. Is my territory protected?

Yes.

Each event receives a 20-mile protected radius for the two weeks leading up to the workshop.

That is also the standard ad-running period.

During that campaign window, we will not launch another Paws in Seats workshop for a competing trainer inside your protected radius.

8. Can I choose the day, time, and length of the workshop?

Yes.

You choose the date and time that work best for your business.

Weekends generally perform best, but you can run the event on any day.

Most workshops run 60 to 90 minutes, depending on your teaching style.

9. What does Paws in Seats handle, and what do I handle?

We handle:

Ads • Registration • Reminder Sequences • Workshop Presentation • Run-of-Show • Paid Next-Step Framework

You handle:

The location • Pre-event screening calls • The live workshop • Your evaluation process • Your flagship program

WE HANDLE THE SYSTEM.YOU CONTROL THE ROOM.

10. Do I own the workshop materials?

The Everywhere Dog Workshop™ system and materials remain Paws in Seats intellectual property.

You receive a license to use the workshop assets for your event, and an event-specific licensing agreement is signed for each workshop.

That agreement also covers your event rights and protected territory.

Paws in Seats Workshop Guarantee: If your event flops, your next one is on us. You only cover ad spend.

SEE THE SYSTEM

See How The Everywhere Dog Workshop™ Works In 5 Minutes.

The Everywhere Dog Workshop™

Who it’s forWho it’s not forHow we fill the roomHow the workshop worksHow the paid next step worksWhat we handleWhat you handleWhat it costs

Watch the video first.
If it makes sense for your training business, you’ll be able to plan your first workshop directly below it.

THINK IT MAKES SENSE?

See If The Everywhere Dog Workshop™ Fits Your Training Business.

Built for established family dog trainers with:

  • 3+ years of experience
  • A proven $2K+ premium program
  • An existing assessment process
  • A viable workshop location
  • Capacity for new clients
WE FILL THE WORKSHOP. YOU TEACH IT.
PLAN YOUR FIRST WORKSHOP
WATCH THE 5-MINUTE VIDEO